Based on the panel data of 30 provinces in China from 2013 to 2022, this paper uses the objec- tive weighting method to measure the comprehensive indices of digital logistics, rural industrial revitalization, and urban-rural integrated development. It adopts the two-way fixed-effect model to analyze the direct impact of digital logistics on promoting rural industrial revitalization, examines the mediating effect of the urban-rural inte- grated development, and verifies the transmission path of “ digital logistics - urban-rural integrated development - rural industrial revitalization” . The results show that from 2013 to 2022, the indices of digital logistics, rural industrial revitalization, and urban-rural integrated development have all increased significantly nationwide, but the eastern coastal provinces have performed excellently, while the growth in the western inland areas has been relatively slow. For every one-unit increase in digital logistics, the rural industrial revitalization index increases by an average of 80. 89%, and the mediating effect of urban-rural integrated development is 26. 64%. After adding control variables, the mediating effect of urban-rural integrated development rises to 33. 86%. Among them, the fiscal expenditure on agriculture strengthens the mediating effect, while the primary characteristics of the industrial structure weaken it. Taking the year 2017, when the rural revitalization strategy was proposed, as the boundary, the heterogeneity analysis shows that the strategy has strengthened the driving effect of digital lo- gistics on rural industrial revitalization and also enhanced the mediating effect of urban-rural integrated develop- ment.