农商对接:农产品流通模式创新问题研究——基于重庆城口县和开县的调研
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Research into innovative mode of agricultural products circulation ——Based on survey on Chengkou County and Kaixian County of Chongqing
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    摘要:

    通过对重庆城口县与开县农户、合作组织、农业“经纪人”以及龙头企业等的调研,分析了农商对接中存在的缺乏长效机制,对接主要依赖政府主导作用的发挥、对接效率低等问题。提出应充分发挥市场调节作用,以企业为主体,建立农产品品牌、以差异化促进加工企业发展、在市场主导下建立农业合作组织、让农户参与农产品流通加工环节、建立和完善农产品市场信息传播体系以及增强成员间的信任。

    Abstract:

    Based on the survey on the farmer families, cooperative organizations, agricultural brokers, leading enterprises and so on in Chengkou County and Kaixian County of Chongqing, the author analyzes the problems in the joint such as lacking long-term mechanism, mainly depending on governments, low efficiency and so on, and points out that Chongqing should bring market adjustment into full play, use the enterprises to lead the joint, create the brands of agricultural products, use disparity to promote the development of processing enterprises, establish agricultural cooperative organizations based on the role of market, let peasants participate in circulation and processing link of agricultural products, set up and perfect market information transmission system of agricultural products and consolidate the trust between members.

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