Under the framework of modernity，goods including cultural products erter into the circulation system of capital， mass culture step into the age of mechanical reproduction，beautty in form without content This is the most critical problem faced by the industrial manufacturing activities. Mass cultural products， as commodities， have no longer regarded aesthetics and spiritual values as the phinciple， but consider maximized profit as the inevitable requirement and ultimate goal of cultural industrial production logic. The combination of mass culture and modern media created a series of media spectacle， which enlarged the media’s “alienation” function.