The research into process optimization for the reproductive health management service of floating population is of significance to strategic innovation. This article describes the basic concepts of business processes and the theories of process optimization, analyzes results of the practice and application of process optimization to the medical health care and public health service, explores the process objectives and the key issues of the floating population's reproductive health services and proposes reproductive health service management mode of floating population based on service process optimization according to its feature of current management policy of China's floating population.