| 摘要: |
| 现代视觉传达设计的发展必然要求对设计理论与方法进行更新。本文旨在探讨视觉传达设计中的新的方法论——符号学的作用,用具体的标志设计加以印证,以提供新的视角达到繁荣视觉传达设计的目的。 更多还原 |
| 关键词: 符号学 视觉传达设计 应用研究 |
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| Research on Application of Semiology to Visual Communication Design |
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YANG Ling
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| Abstract: |
| The development of modern visual communication design is inevitable to require the renewing of design theory and design method.This paper aims to discuss the role of semiology which is a new method in visual communication design,and uses the logo design to verify the method in order to provide a new perspective to achieve prosperity of the design of the visual communication. 更多还原 |
| Key words: semiology visual communication design application research |