| 摘要: |
| 电视媒体负有弘扬主流价值观#维护法制尊严，始终关注民生和传播先进文化等
多项社会责任，目前我国一些电视媒体在履行社会责任过程中还面临许多问题，电视媒体企
业要积极转变观念，自觉形成提升社会责任的内在动力，同时积极完善相关法制#强化政府监
管，建构符合电视媒体的社会责任评价体系，不断促进电视媒体积极履行社会责任。 |
| 关键词: 电视媒体、企业、社会责任、传播 |
| DOI： |
| 分类号: |
| 基金项目: |
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| Analysis of Social Responsibility of TV Media |
|
HU Hong-bin
|
| Abstract: |
| TV media takes many social responsibilities for publicizing mainstream value outlook,maintaining legal dignity,paying attention to the people's livelihood,spreading advanced culture and so on.At present,some TV media of China face many problem in the process of implementing social responsibilities.Therefore,TV media should actively change ideas,consciously raise intrinsic motivation of social responsibility,positively perfect relevant legal system,strengthen the supervision and administration of government,construct social responsibility evaluation system fitting for TV media and constantly promote TV media to implement social responsibilities. |
| Key words: TV media enterprise social responsibility dissemination |
