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| 摘要: |
| 大学生的整体消费并水平不高,尤其是城乡大学生消费结构差异明显的事实,这种明显的消费差异行为及消费结构差异对于城乡大学生的性格特征可能会造成严重的负面心理影响。在农村大学生中,人情消费偏低程度与心理落差及多重性格形成之间存在相关关系,即人情消费水平越低可能出现的心理矛盾越多。 |
| 关键词: 大学生 消费行为 消费结构 性格特征 |
| DOI： |
| 分类号:B844.2 |
| 基金项目: |
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| Different characters of the personality of college students——Viewpoint on consumption behavior and consumption structure |
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FANG Lu-sheng GU Ying ZHOU Mei-jiao
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| Abstract: |
| The total consumption level of college students is not high and the consumption difference between the students from urban and rural areas is obvious.This obvious difference of consumption behavior and consumption structure between the students from urban |
| Key words: college student,consumption behavior,consumption structure,character of personality |
