The industrial cluster of Chongqing has relatively strong specialized division of labor, obtains external scale economy, as a result, accelerates promotion of production rate. A lot of similar industries are agglomerated in Chongqing, which promote the externality of regional economy of the industries such as auto and motorcycle industry of Chongqing. Meanwhile, by using manufacture place effect of regional brands, the big, medium-sized and small enterprises in Chongqing have rapidly enlarged the market, further accelerate specialized division of labor and decrease the transaction cost. The regional competence of Chongqing can be promoted by further consolidating specialized division of labor of industrial cluster, by promoting special- ized level and technological level, by promoting regional brand image of industrial cluster and by enlarging and consolidating urban industrial cluster of Chongqing.