Abstract:There is an upsurge of Bancassurance in recent years in China, and Bancassurance gradually becomes one of the leading marketing pattern,which can be in line with Individual Insurance and Group Insurance.There are long distance in the development levels between Bancassurance of the West and China. While making a comparative analysis of development course between Western Bancassurance and China's Bancassurance,this paper gives some suggestions to promote the development of Bancassurance in China.