Urban-style package industry of Chongqing has the problems such as slow development, small total scale, disordered distribution, unreasonable structure, poor industrial coordination ability, largely running off the products market and single product structure. Urban-style package industry of Chongqing has broad market space and should be supported to develop by reasonable space distribution, by increasing technological innovation ability,by reinforcing the close relationship with pillar industries and by consolidating industrial coordination ability.