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国外企业竞争优势理论评述与思考
向永胜
作者单位
摘要:
根据经典文献对竞争优势来源的不同,解释将它们分为了行业结构观、资源观、能力观、动态能力观、知识观、行为决定观等六个学派,并对各学派各自的理论假设、主要观点等进行概括总结和评价.在此基础上,根据个人对竞争优势的理解,以存量和流量为出发点,提出对竞争优势和持续竞争优势来源的思考和结论.
关键词:  竞争优势  持续竞争优势  优势来源  战略  综述
DOI:
分类号:F27 F062.9
基金项目:
Review and discussion on foreign competitive advantage theory of enterprise
XIANG Yong-sheng
Abstract:
According to different explanations of competitive advantage source in classic literatures,the theory is classified into such six schools as industrial structure-based view,resource-based view,competence-based view,dynamic competence view,knowledge view and behavior view,then theoretical hypothesis and main views of each school are generally summarized and commented.Based on this and according to author's understanding of competitive advantage,this paper points out thinking and conclusion about the source of competitive advantage and sustainable competitive advantage from the starting point of storage flow and circulation flow.
Key words:  competitive advantage  sustainable competitive advantage  resource of competitiveness  strategy  review
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